Cybear World, in words
This is the reading version of Cybear’s 3D world: the same things you meet walking with the bear, on a single page.
The path and the three coins
The world is free to explore. At the start an explorer explains that whoever wants to see it all can complete the activities: each area earns a coin. The Ecosystem coin comes from finding the five friends in the meadow; the case studies coin from visiting the ten houses of the village; the cinema coin from going into the photo exhibition and watching the Cybear video on the cinema island.
The three coins open the gate of the volcano, shut until then: inside lies the final secret, the origins of Cybear. Progress stays saved in the browser for the next visit.
The Ecosystem Method: the five friends in the meadow
Five friends live in the first meadow, one for each area of the Cybear Ecosystem Method. This is what they tell you.
1 · Identity · the Fox
Hi, I’m the Fox of Identity! I look after branding, positioning and communication: who you are, why people should choose you, the voice you speak with. I make everything consistent, from the logo to the label, from the tone of your copy to your photography.
2 · Infrastructure · the Beaver
I’m the Beaver of Infrastructure: I build the technical foundations. Website, e-commerce, software and hosting: fast, secure, owned by you and ready to handle the traffic the other areas will bring.
3 · Visibility · the Owl
I’m the Owl of Visibility: I help the people who are looking for you find you, on Google as well as on ChatGPT. SEO, GEO for AI engines, advertising and digital PR, backed by Search Console data, never by promises.
4 · Relationship · the Rabbit
Nice to meet you, I’m the Rabbit of Relationship! With social media, CRM, newsletters and automations I turn attention into a lasting relationship: every contact ends up in a tool that nurtures it, not in a forgotten inbox.
5 · Growth · the Squirrel
I’m the Squirrel of Growth: I measure what works, fix what doesn’t pay off and reinvest where the numbers justify it. Analytics, conversions and optimisation: the method doesn’t stop at delivery.
The greeting tree
In the first meadow, on the lawn east of the start, on the way to the bridge, stands a big tree full of colourful paper notes: the greeting tree. Walking up to it opens a card: you choose a greeting from a few ready-made phrases, say where you are writing from (an Italian town or a country), your favourite spot in the world and a stamp, and your note flies up onto the tree. You can add a name and a short message, which appear only once Cybear has approved them.
Beside the tree a plaque says how many greetings there are and how many places they come from; from the card you can read all the latest notes, and every greeting has a link to share. Now and then the villagers and the visitors of the exhibition remind you that the tree is there.
The launch pad of the Cybear messages
West of the meadow, through a gate in the fence and over a little bridge, there is a pond with an islet: on it stands a rocket on its launch pad, with a launch tower, a control desk and an aerial. The technician, a badger in an orange jumpsuit and headphones, tries to start it and says: “I’m trying to send Cybear messages into the real world. Would you leave me your email, so we can try to send one? You’ll get our detailed company profile by email!”.
If you agree, a form opens with first name, last name, email and the consent to the processing of your data: when you send it, the rocket takes off with your message, which reaches Cybear as a request for contact. Without going through the 3D world you can write directly to info@cybear.it.
The case study village
Beyond the bridge, to the east, there is a village of ten little houses: in each one lives a Cybear client, with its story.
Carpenè Malvolti · Wine
Carpenè Malvolti case study: the oldest house of Prosecco (1868) and the world’s first Prosecco label (1924). Digital heritage for 150+ years of history.
In the world, inside the little house, there is also the video of the story (54 seconds).
Read the case study on cybear.it
Monte Zovo · Wine
Monte Zovo case study: a website nominated at the Awwwards 2020. A web design and branding project for the Veneto winery, by Cybear in Avellino.
In the world, inside the little house, there is also the video of the story (49 seconds).
Read the case study on cybear.it
FotoDiego · Photography
FotoDiego case study, an Irpinian icon since 1978: an e-commerce store with over 9,000 products and about 197,000 organic clicks from Google in 16 months.
In the world, inside the little house, there is also the video of the story (52 seconds).
Read the case study on cybear.it
Donnachiara · Wine
SEO for a winery in Irpinia: average position from 14.8 to 8.8 in six months and wine-tourism queries on page one. Google Search Console data, periods stated.
In the world, inside the little house, there is also the video of the story (55 seconds).
Read the case study on cybear.it
Beneco · Energy
Portal and SEO for Beneco: monthly organic clicks from 100 to 623 from launch to August 2026, average position from 14.1 to 7.2. Search Console data.
In the world, inside the little house, there is also the video of the story (52 seconds).
Read the case study on cybear.it
Saviano · Food
For a few months now we’ve been telling the story of Tarallificio Mediterraneo – Saviano on social media: its beginnings, the tradition of the tarallo and the products, with the online shop one click away.
In the world, inside the little house, there is also the video of the story (55 seconds).
Read the case study on cybear.it
Alcagas · Energy
SEO for an LPG distributor: monthly organic clicks from 412 to 1,696 between March and August 2026, and position 1.8 for "prezzo gpl riscaldamento oggi" (LPG heating price today).
In the world, inside the little house, there is also the video of the story (52 seconds).
Read the case study on cybear.it
Armando al Pantheon · Restaurants
Cybear built the web portal and looks after the SEO and social media marketing of Armando al Pantheon, a historic restaurant in the heart of Rome.
In the world, inside the little house, there is also the video of the story (52 seconds).
Read the case study on cybear.it
Torre Civette · Hospitality
Torre Civette case study: a website with an Awwwards Nomination in 2025. A web design, SEO and photography project by Cybear, digital agency in Avellino.
In the world, inside the little house, there is also the video of the story (49 seconds).
Read the case study on cybear.it
World Service · Services
SEO overhaul of the portal: impressions +235%, clicks +103%, average position from 22.6 to 11.5 in six months. The World Service case with Search Console data.
In the world, inside the little house, there is also the video of the story (52 seconds).
Read the case study on cybear.it
The arcade and Cybear Adventure
South of the village, through a third gate, a lane and a little bridge lead to a pond with an island: there stands the arcade, in 1980s style, with neon signs, palm trees and 16-bit music that you only hear inside. The Manager, a raccoon in a red cap, stands at the token counter; the children of the village play at the cabinets.
At the back of the hall is the cabinet of Cybear Adventure, Cybear’s 2D platform game: you really play it, in a window that opens out of the cabinet’s screen (the game itself is in Italian). The other cabinets are parodies of the great classics (a fighting game, a race, the spam invaders, a maze of cookies) and only run their demo.
There is also a claw machine full of little plush Cybears: each one is worth a real prize, one for each area of the Ecosystem Method (for example a free first SEO or social media consultation), plus a rare golden bear. You collect the prize at the counter by leaving the Manager your first name, last name, email and the consent to the processing of your data: the request reaches Cybear, who writes back to arrange it. Next to it, the darts: three throws a turn and a board with the ten best scores, signed with three initials.
Play Cybear Adventure on cybear.it
The open-air cinema and the Cybear video
On the cinema island, by the stage, the impresario (a peacock in a top hat) offers one of the Cybear films from the selection, coming soon, or the main Cybear video projected on the big screen, with its sound filling the whole theatre. It is an 80-second cartoon: the Cybear bear becomes Super Cybear and saves businesses with five superpowers, identity, infrastructure, visibility, relationship and growth.
Watch the Cybear video (MP4, 80 seconds, in Italian)
The volcano and the origins of Cybear
From the cinema island, behind the screen, a long bridge crosses the lake and a lagoon to the volcano island. In the side of the volcano stands a great gate of stone and wood, reading “The origins of Cybear”, with three sockets for the coins and the bear’s head carved on top. The three coins open it: behind it, a dark path, where the bear switches on his torch and a few bats fly off, leads to a great hall.
There an explorer has dug into the rock and announces: “We dug and found this: ancient signs of the old, primordial Cybear brand!”. In the middle of the excavated wall is Cybear’s very first logo, from over 13 years ago: a brown bear’s head above the word CYBEAR.
Cybear, a web agency in Atripalda (Avellino), Italy. Go to cybear.it